June 12, 2019

The A-Cast Episode 2: The Future of Customer Experience

Allan Klassen, Chief Customer Experience Officer at Brookfield Residential

Posted on June 12, 2019 by anstice communicationsWhile 80% of companies believe they deliver “super” customer experiences, only 8% of customers agree. So, where’s the disconnect?On this episode of the A-Cast, host Sheenah Rogers-Pfeiffer sits down with Allan Klassen, Chief Customer Experience Officer at Brookfield Residential, to take a deep dive into customer experience and dissect how it is transforming organizational and brand success. They look critically at the real estate industry to evaluate what CX opportunities exist in the industry and how we can bridge the gap between the builder and customer journey. Where do we start? Allan states, “look in the mirror.”Watch here: A-Cast Episode 2: Allan Klassen

About Allan Klassen

Allan brings over 35 years of experience in the housing industry to the CXO role, in which he is leading cultural transformation for one of North America’s leading home builders and developers. A passionate and driven leader, Allan lives by his personal philosophy: “live authentically, lead with a caring heart and serve others passionately.”Follow Anstice Communications on InstagramFacebookTwitter, and LinkedIn to stay up-to-date on the A-Cast and agency news.